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BMA Itinerary
 
A note about education sessions: All education sessions will be held at the Royal Anne. This year’s BMA will focus more on big picture concepts, and less on nit-picky Bookmanager operation details. Handouts that will go over the Bookmanager specifics will be provided for each session so you can spend less time note-taking, and more time engaging with the presenters and your fellow booksellers.
 
Laptops are also recommended to follow along with Webstore presentations. Bookmanager telephone support is there for when you get home and need help implementing the strategies we cover.
 
Education sessions will feature guest panelists, with details to be released at a later date.
 
Unless noted, and due to limited seating, booksellers will receive first priority for education sessions.
 
REGISTER FOR SESSIONS
 
Thursday June 8th
 
6:00pm
to
9:00pm
BMA Kick-Off at Kelly O’Bryan’s
262 Bernard Avenue
Join us for food and drinks on the second floor of Kelly O’Bryan’s restaurant, located steps away from the Royal Anne. This informal meet & greet is open to bookstores, reps, and publishers. Bring your own wallet!
 
Friday June 9th
 
8:30am
to
9:30am
Webstore for Your Customers
Learn how to quickly build and maintain a customer-friendly Webstore. We’ll walk-through the creation a staff picks page, which will illustrate the most common Webstore site content features. Topics covered will include creating lists, adding images, image sizing tips, working with text and custom fonts, creating links, and overall design best practices.
9:40am
to
10:40am
Offsites, Events, & Schools
This session focuses less on Bookmanager procedure and instead discusses the concepts that make partnerships profitable and efficient. From large author signings done offsite to book fairs hosted at a local school, we’ll cover tried and true practices to build lasting relationships and engagement within your community.
10:50am
to
11:50am
Marketing
Your store’s brand and customer awareness is crucial, but crafting a unique identity and hitting your target audience has never been more of a head-scratcher. Print advertising, radio, social media, viral videos, Instagram... it’s enough to drive anybody nuts, so we’re here to help you identify which methods might work for your store.
12:00pm
to
12:45pm
Book Depot Sponsored Lunch
12:45pm
to
1:45pm
Used Books, Remainders, & Sidelines
As Michael often touts, "A bookstore that sells just new books is a hobby. A bookstore that also carries used books, remainders, and/or sidelines is a business!" We’ll lay out the best practices for optimizing your non-new book products, with a few Bookmanager tips sprinkled throughout for good measure. The handout will include sideline companies our users have had success with, plus some time set aside for you to share your great sideline find!
1:55pm
to
2:55pm
Webstore for Your Store
The Webstore component of Bookmanager has grown substantially over the years, and provides some amazing time saving tools for your buyers and analyzers. Learn how to utilize Browse and Catalogues to their full potential, import spreadsheet orders into your site (and Bookmanager software), and open up your Webstore to reps for more informed buying.
3:05pm
to
4:05pm
Roundtable Idea Exchange
Discuss and debate with your fellow booksellers on pre-determined topics. Booksellers will be divided into small groups of 12 or so and encouraged to share ideas and brainstorm solutions to common bookselling problems. Groups will not be divided by specialty or store size; rather, we hope large and small stores can learn from each other and pass along their unique perspectives on bookselling and business management.
4:50pm
to
6:30pm
Usborne Houseboat Cruise
SORRY, EVENT FULL, NO SPOTS AVAILABLE
Sails Waterfront Fountain
Capacity is limited to 80, so please register soon to ensure your spot! Hor d’oeuvres and drinks are complimentary as we tour the Okanagan waterfront. The cruise boards at 5pm sharp from the Sails fountain along the Downtown waterfront, and departs at 5:30pm. This is a bookseller only event.
5:30pm
to
9:30pm
Canadian Manda Group BBQ
3132 Watt Road
School’s out, so it’s time to relax on the beach with a few drinks and delicious bites catered by Kelowna’s award winning Little Hobo restaurant. If it’s a hot afternoon, feel free to bring a bathing suit and take a dip in the lake (speedos recommended!). The party is hosted by Michael and Michele Neill at their home. This event is open to booksellers, publishers, and reps.

Shuttle Services: The first shuttle departs from the Royal Anne to Watt Road at 5:30pm. The second & third shuttles depart from the Sails fountain on the Downtown waterfront at 6:30pm.

The first bus going back to the Royal Anne departs from Watt Road at 8:45pm. The second bus departs from Watt Road at 9:10pm, and the third at 9:30pm.

The Royal Anne is 3.7 km from Watt Road, or about a 45-minute walk along the Abbott Street corridor (traffic calmed and beautiful in the summer!).
 
Saturday June 10th
 
8:30am
to
9:30am
Analytics Part 1
A hugely valuable Webstore tool that has only been embraced by a handful of bookstores, Analytics can take the guesswork out of inventory management and profitability. Considering its scope and detailed interface, we are devoting two sessions to Analytics and how to use it to optimize your business. Feel free to bring your laptops and use your own Webstore to follow along.
9:40am
to
10:25am
Analytics Part 2 & Finances
Continuing the demonstration from the first session, part 2 will also explore broader business concepts such as rent, wages, and overall financial best practices.
10:30am
to
11:00am
RCC Q&A
Join Retail Council of Canada representative Mark Startup for a short panel on how the RCC can benefit your store. The panel will include a Q&A portion to allow stores to express what they would like to see from the RCC, and how the RCC can improve their services.
11:05am
to
12:05pm
Publisher Panel
A one-hour session giving publishers and distributors the spotlight to discuss their business practices and services with a focus on the independent market. Tips and tricks, education and opinions abound! Questions and answers too! This session should help booksellers and their suppliers learn more about how they can work together. This session is open to all booksellers, publishers, and reps.
12:05pm
to
12:45pm
Ampersand Inc. Sponsored Lunch
12:45pm
to
2:00pm
Paz & Associates presents: Show & Sell
Creating a special sense of place in your bookstore engages both your love of books and your creativity to best utilize the physical aspects of your space. In this session, you’ll go on a virtual bookstore tour with Donna Paz Kaufman, founder of The Bookstore Training & Consulting Group and winner of the Specialty Store Design Award from the Association of Retail Environments, to learn the design and display essentials of using the most valuable real estate in your bookstore. You’ll learn to assess the opportunities in your bookstore with fixture placement, creating a mindful traffic flow, utilizing key display spaces, and bringing books to life in sections throughout the store.
2:10pm
to
4:00pm
Bookmanager Town Hall
The town hall is an opportunity for open, positive and constructive discussion about industry and association issues. The full panel will be announced soon. We encourage booksellers and reps to send in any questions in advance to mail@bookmanager.com. This session is open to all booksellers, publishers, and reps.
6:00pm
to
8:00pm
Penguin Random House Cocktail Party
411 Bernard Avenue
Hosted at Mosaic Books, with food by Details Catering. It's a bookstore party with food and live music... need we say more?! This session is open to all booksellers, publishers, and reps.
 
Sunday June 11th
 
9:00am
to
11:30am
Rep Sessions
It is crucial for publishers and their reps to maintain good relationships with their bookseller accounts. Bookmanager has some valuable tools to help publishers do just that. This session will help those reps learn about those tools, discuss their value, and give any feedback. From making sure your books are displayed in the best way possible, to using catalogues and statistics, and ultimately helping stores buy more of the books you provide. This session is for reps only.
9:30am
to
11:00am
Bookstore Tour at Mosaic Books
411 Bernard Avenue
Take a stroll through Bookmanager's very own Mosaic Books, led by Mosaic's manager (and Michael's daughter) Alicia. We may even pop up for a peek at the “glamourous” Bookmanager office. The last BMA bookstore tour proved to be an awesome medium for inspiration, discussion, and idea sharing. Spots are limited, so please register soon to ensure placement. Depending on the size of group and discussion, the tour may not last the full 1.5 hours.
12:50pm
to
4:30pm
Raincoast/PGC/BookExpress Wine Tour
SORRY, EVENT FULL, NO SPOTS AVAILABLE
A shuttle will leave the Royal Anne at 1pm for an afternoon jaunt to two amazing wineries. We have booked award winning Tantalus, with a second West Kelowna winery being confirmed in the coming weeks. There will be a light snack provided during the tours, so please have lunch beforehand! This event is for booksellers only.
 
REGISTER FOR SESSIONS