We're still in the process of finalizing most of the education sessions for BMA, but there's one session that we can release for early registration and would appreciate your prompt RSVP!
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The strength of print formats in recent years has been stabilizing the entire book ecosystem—especially the physical retail environment. To maximize in-person sales, we need to be able to listen to readers and understand their preferences, communicate with them effectively, and try to put their next best reads directly in front of them. Join the Penguin Random House Canada team of COO Robert Wheaton, Director of Independent Retail Sales Mary Giuliano, and Director of Operations Athmika Punja for an exclusive day-long workshop as they discuss reader-centricity, the evolving role of the sales rep, terms and supply chain innovation, best practices for social media and marketing, and how data can help to better reach readers in an increasingly online world. This workshop is for Canadian booksellers only.
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Date: Sunday, September 8th, 2019
Doors: 8:30am, session begins promptly at 9am and will run no later than 2pm.
Location: Kootenay / Vaseaux / Skaha
Light refreshments will be provided.
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